About RAF

About RAF

RAF Technology is part of Matthews Automation Solutions, a Matthews International company (NASDAQ MATW), and is the global leader in pattern recognition offering data capture and verification software products that enable postal, courier, and transportation companies to read, identify and track items without a barcode or RFID. RAF software is used for letter, parcel sortation, and delivery by national posts and parcel delivery companies in over 20 countries.

RAF Technology provides the most advanced optical character recognition products for extracting data from different fonts & print styles as well as intelligent character recognition for handwriting. Our software supports a wide variety of vision applications and is primarily deployed in fulfillment, transportation and distribution.

RAF is headquartered in Redmond, Washington and our current customers include the United States Postal Service, UPS, FedEx, DHL, Australia Post, Croatia Post, Brazil Post, Pitney Bowes, NPI, Zebra, Honeywell, Datalogic, and numerous other enterprises businesses throughout the world.

Matthews Automation Solutions’ brands—Holjeron, Matthews Marking systems, Lightning Pick, Pyramid Controls, Compass Engineering Group—design, manufacture and distribute a wide range of marking, coding and industrial automation technologies and solutions. Today, manufacturers, suppliers and distributors worldwide rely on Matthews’ integrated systems to identify, track, control and pick products at the highest levels of accuracy and throughput.


Dave Reeves, Chief Executive Officer, is a proven corporate executive with over 20 years experience in the technology industry. He has a successful track record of leading technology businesses and has been an executive or adviser in transactions totaling in excess of $500 million. Prior to being appointed as the CEO, Dave joined RAF as the Chief Financial Officer in November 2004. Prior to RAF, Dave was the CFO of Mindplay LLC, the leading provider of table management systems for the gaming industy. Mindplay was acquired in 2004 by Bally Gaming. Dave joined Mindplay from Wavtrace Inc., a broadband telecommunications equipment manufacturer, where he was the CFO and successfully negotiated a strategic partnering transaction, investment from and sale to Harris Corporation. He has a broad base of leadership, financial, accounting and administrative experience including capital raising, system implementation and financial reporting. Dave holds a B.A. in quantitative economics from Stanford University.

William Brandt, Vice President Business Development, is responsible for establishing critical business relationships as well as maintaining strategic alliances with RAF’s partners in the commercial and government sectors. Mr. Brandt executes RAF’s growth strategy of providing partners leading technology solutions that differentiate their products and services. Mr. Brandt was previously a ten-year veteran at the U. S. Postal Service, initially recruited to a two-year multi functional engineering and management development program. He held numerous positions in the field and at headquarters in operations, finance and marketing. Mr. Brandt holds a Bachelor of Science in Engineering degree from Arizona State University.

George S. Harbachuk, Vice President of Marketing, has 34 years of experience in technology development and systems integration with an extensive domestic & international business background in hardware and software system management solutions. Prior to joining RAF Technology, Mr. Harbachuk held several Sr. Management positions in Business relations and Professional Services at Bally Gaming & Systems and Harris Corporation where George was responsible for all aspects of product lifecycle including: strategy, pricing, promotion, product performance tracking, evaluation and service. George holds a BS in Business Administration from Elmhurst College and an Electronic Technicians Diploma from DeVry Institute of Technology.


Christopher Traina, Director of Engineering, has over 20 years of experience developing and deploying pattern recognition systems. Mr. Traina previously managed the Technical Services department and was responsible for overseeing RAF’s technical support, professional services, and training activities.  He also directed RAF’s Project Management team, including implementing and improving software development and release processes.  Christopher holds a BA in Economics and a BS in Computer Science, both from the University of Washington.


Sales Information: sales@raf.com

Product and Service Information: info@raf.com

Technical Support: support@raf.com